About us

We're a young product design and development studio founded by Arun Antony, who has led design teams and built successful products at RemNote, Razorpay, Zynga, and more.

We specialize in partnering with small and medium-sized startups that can take a product idea from end to end.


Image failed to load
Arun Antony
Image failed to load
Shahbaz Kc
Backend Developer
Image failed to load
Chirag Chhajer
Product Designer
Image failed to load
Fayis Mahmood
Frontend developer

Not just another agency

At Nudge Lab, we're design thinkers and doers who challenge assumptions, prioritize user needs, and provide the strategic nudge needed for your business growth.

We seek clients who are passionate about their products and users. We're a perfect fit if you're committed to user-centric design and value a collaborative approach focused on quality.

We don’t 💔
We do ❤️
Believe in one-size-fits-all design 🙁
Design for your users and business goals 📈, not just to please you 😊
Assume 🤔 what users want
Conduct user research to uncover insights💡 and inform our design decisions 🛠️
Work in silos and ignore 🥱 your feedbacks
Partner closely 🤝, valuing open communication and feedback at every step
Sacrifice quality for speed ⏳ or convenience or design for mere aesthetics
Prioritize quality craftsmanship 🛠️, ensuring designs are appealing , functional ⚙️, and scalable 📈
Measure success solely based on metrics 📊
Value quantitative & qualitative metrics 📊 to create experiences users love ❤️


How much do you charge?
Why would I work with you instead of a design agency or freelancers?
How much time does a project take?
What do I need to give you to get started?
Do you offer front-end development services for your designs?
How do you hand off the design to the developers?
How do you ensure transparency and share status updates?
How do you end a project?
Didn’t get answer to your question?